Written by Guy Elhanani - a blockchain expert and consultant
Over the in 2015 we have seen a growing trend of blockchain video gaming projects and blockchain Metaverse tasks. Even Facebook has actually picked on the trend and changed their name to Meta.Guy Elhanani
Naturally e-commerce and retail has actually followed into the area with huge brands like Prada, Gucci, Adidas, Nike and so on opening virtual stores and producing NFT's.
Now it seems Adtech is getting more attention from project creators searching for additional earnings streams for these kind of jobs and for extra monetization.
More and more games in addition to metaverses are starting to include Ads and commercials in their tasks. Whether it's through Billboards, logo designs, banners or any other ways and channels Guy Elhanani.
Another sector beginning to get appeal in the blockchain is media material. Certainly Adtech will play a significant function in the success of those projects and their capability to monetize their audience.
Based upon these trends I anticipate Adtech to play a major role in the future development of Blockchain based tasks and in the ability of those job to survive long term and end up being successful.
Fundraising in the blockchain space
Written by Guy Elhanani - a blockchain professional and specialist
Fundraising in the blockchain space started at first as ICOs - preliminary coin offering.
After a boom in 2017-2018 it vanished for a while. It came back in the kind of IDOs - initial DEX offerings. These days it expanded to INO - initial NFT offering, IMO - initial Metaverse offering, IGO - preliminary Video gaming offering, IEO - initial Exchange offering and so on.
The approaches of fundraising have altered also. In the past it was pure tokens in return for investment. While that is still a popular choice, presently some blockchain companies are raising in Equity or a mix of Equity and Tokens or through the sale of NFT's or a mix of NFT's and tokens and even land and residential or commercial property sales Guy Elhanani.
Another sector that thrived is the launchpads space. These launchpads assist projects raise money from the public/retail user and build awareness and hype for the task. Numerous launchpads have popped all over like mushrooms after rain. Every chain now has a couple of launchpads on it along with some specific to video gaming or Metaverse or generalists.
Another tool that has actually become popular for fundraising is fair launch with tasks like Copper launch where the project puts their token and begins at a high rate and the retail purchasers decide what is the ideal market price/value of tasks and at what cost they want to buy the job tokens.
Leading tasks like Benefit Circle guild handled to raise over $100M through this tool. Certainly, each task has its own need and success and some fail to raise considerable quantity through it Guy Elhanani.
While in the previous there were limited amounts of blockchain/crypto investors and funds then the success of some jobs and the high multiple returns of those and the boost in the rate of Bitcoin and other tokens and appeal caused the drastic boost of funds, financiers, neighborhood VC's and even household workplaces to get into the area and begin investing.
That being stated, with all these fundraising alternatives and various kinds of financiers it's incredibly essential for projects to understand that it's not a one type or option that fits all. Each job is unique and ought to have its fundraising strategy tailored to the kind of task, team, go to market strategy, capital raised and a lot more criteria.
Exact same with the type of financiers who fit each project. The best financiers might make a task effective or squash it!
The future of NFT's.
Written by Guy Elhanani - a blockchain professional and specialist.
We all became aware of NFT's and Bored apes in the in 2015. Every job now has NFT's and every artist is now creating NFT's. It became buzz and fashionable for almost every Blockchain company to have.
People are turning NFT's for a living and many people are making life altering earnings.
We even see today that Gaming projects are raising millions in NFT's as an additional source of fund raising.
Different studies reveal a various percentage of people who presently own NFT's and people who plan to own NFT's however they all share the exact same statistics that it will double and keep growing Guy Elhanani.
It seems like we're in an NFT bubble which can't sustain itself long term and will ultimately blow up.
Most of us associate NFT's to art and digital images however NFT's are much more than that.
NFT's can be utilized for various sectors including financial items, realty, legal files, e-commerce, video gaming, non art associated collectibles and a lot more.
Properties for instance are beginning to be offered as NFT's. Large retail and E-commerce companies are starting to offer their product as NFT's. Vocalists and recording artists are offering their tunes or parts of tunes as audio NFT's. Sports group are selling product, memorabilia, Highlights top videos, seats in the arena as NFT's and these are simply a couple of examples.
While the NFT art bubble may at some point blow up then I think NFT's are here to stay and become more and more popular in different areas of our lives.
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